Where our research and creative minds converge to investigate problems, generate ideas, and bring solutions to life.
Our strength lies in the range of talent on our team. Researchers, writers, policy experts, user experience strategists, designers, filmmakers, animators, and software developers working together to solve complex problems.
Sandbox Labs is also a space for our team to grow. We invest in internal training and learning, staying sharp on new tech, tools, and best practices.
We believe that today's challenges – from misinformation, low public trust in institutions to the rise of I – call for and forward-looking solutions. We develop those solutions through our multi-disciplinary internal team and our global network of subject matter experts who support us in highly specialized projects.
We’re expanding our research and development work in North America and Europe. We’re actively seeking cross-disciplinary and international partners to collaborate on solving bold new challenges.
We begin by defining project objectives and establishing goals with our partners. We engage strategy, product, design, media, and marketing experts from the outset, ensuring creative and technical possibilities and constraints are considered from the start. Those shared objectives form the foundations of our project roadmaps, outlining deliverables, timelines, and roles.
Discover
We design research methods and instruments – from surveys to interviews, workshops or A/B testing protocols – that are tailored to project goals. Data is collected through both qualitative and quantitative approaches to uncover user needs, behaviours, and motivations.
Define
Findings are analyzed to reveal patterns, challenges, and potential opportunities. We translate these insights into key diagnostic tools like personas, user journeys, and briefs that clearly articulate the problem and guide the solution phase.
Drawing on these insights, and in collaboration with partners, our team co-creates a design strategy that prioritizes the project’s key opportunities and translates them directly into a clear creative and technical direction. We then set out a path for bringing the work to completion.
Ideate
We translate the prioritized design strategy into tangible concepts by producing wireframes, styleframes and prototypes that include tangible components of the project’s structure, visual identity and content. These concepts are reviewed with partners for further refinement.
Prototype
The refined concepts are user-tested to validate design and content effectiveness. We refine and iterate the deliverables based on their feedback until we get a version that meets final quality standards.
We develop the validated designs and content into products, these are tested using our quality assurance processes for functionality, accessibility, and stability before launch. We develop implementation and dissemination strategies, and establish success metrics to monitor impact and foster continuous improvement.
Our case studies showcase our willingness to take projects on from inception and commit to hands-on research with key audiences, including live user-testing, focus groups, and carefully crafted, wide-reaching surveys.
Our reports, developed in collaboration with project partners, document our process, research findings, analysis, and recommendations. This work directly informs our products, ensuring that every creative and technical solution responds to the real-world challenges and complex contexts of the people and organizations we support.
